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Few industries are seeing positive sales increases during the pandemic, yet they wonder why should they advertise. If you manufacture sanitizing solutions, paper towels, and gloves or provide the services of selling essential products, then you probably are not interested in building your brand. Few businesses such as Amazon, Walmart […]

Reasons To Continue Advertising During The Pandemic

 in Marketing Strategy / Publicity  tagged business plan / community events / marketing strategy / traditional advertising by
Businesses are starting to reopen, and many small to medium size businesses are concerned they cannot survive if their clientele has to be at a minimum to enter their facilities. Not all businesses can work remotely, and those who can, should also consider how to reinvent themselves to respond to […]

How To Reinvent Your Business During And After The Pandemic

 in Blog / Marketing Strategy / Publicity  tagged apparel industry / automotive / pandemic / reinvent / social media by
All businesses: large, medium and small are experiencing the same issues of understanding how to maintain stability during these pandemic times. Creating a flexible strategic business plan now, rather than later, will give your business a positive position to handle the new way we conduct business because customer behaviors are […]

7 tips on Marketing for Small Business Path to Recovery

 in Marketing Strategy / Publicity  tagged business plan / coronavirus / marketing / marketing tips / publicity / re-targeting by
You see them every time you open a social media app. Facebook, Instagram, Twitterand a slew of others are all hoping to get the attention of the user. For several months advertisers have been testing various ad formats measuring their effectiveness. These range from standard (static) ads, animated gifs to videos. Without reading further, […]

Mobile Ad Formats That Work The Best

 in Blog / Marketing Strategy  tagged animated gifs / Facebook / gifs / Instagram / Twitter / video formats by